"'Sehan' means the coldest winter. And cold winter also means Hoeryeong pottery. Hoeryeong in North Hamgyong Province is the coldest region in the northernmost part of the Korean Peninsula, I gaze at the Hoeryeong pottery born there. I look at the works, thinking of the potters who created them in this barren land." Cheongma Yu Tae-geun
Through Hoeryeong pottery from the northernmost region, we arrange a time for each individual to experience 'Sehan' (the coldest time) within their hearts and achieve a complete harmony between themselves and nature through a happy 'Dongmyeon' (winter dormancy).